If you’re not keeping up with the technological transformation going on in health plan marketing, you risk losing out to competitors who are. The question is not whether the marketing function will improve with technology, but by how much.
With the InsureConnect suite of products, you’ve got more power to produce results. The InsureConnect Product Extension CRM lets you track marketing campaigns and see how prospects turn into members, which can inform future efforts. When services like quoting, enrollment, and renewal are available online, your market reach is extended and today’s consumers get what they expect. Create custom user interfaces to target specific demographics with startling ease, and streamline the marketing and sales cycle overall to increase profitability and your competitive edge. When the whole company falls in step, the momentum takes you places.
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- Increase market reach and market share with less effort.
- Reach new market segments quickly and increase membership exponentially.
- Improve retention by enhancing member and broker loyalty.
- Target specific consumer segments easily with tailored language and design elements.
- Add new products easily to capitalize on new opportunities.
- Identify successful marketing campaigns so you can better understand your customers, and what resonates with them.
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 Our Web-based new business and renewal automation solutions grow with you to help increase member acquisition and retention while reducing operating costs. |
Since 1993, Connecture has helped transform more than 70 health insurance plans, including over half of the top 20 in the U.S. Today we’re the nation’s leading provider of sales, service, and process automation solutions for the health and benefits insurance industry. From thinking ahead and planning, to being there for you down the line, Connecture connects with you every step of the way.
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